Monday, 1 July 2013

Advertisement Techniques (Bryan and Sean)


Link : http://thisisnotadvertising.files.wordpress.com/2012/02/coke_connect_land.jpg

Technique :
Emotional Appeal

-By saying 'share a coke with a friend', it makes the consumer feel like spending some time                  with friends and henceforth, making them desire to be with friends and they will be influenced to buy the product and share it. 


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