Monday, 1 July 2013

Work for today's EL lesson (July 2)

Dear ladies and gentlemen,

Please do the following for today's lesson:

1. Go through the slideshow titled "Advertising Techniques 1 (1).key" found on this link:
    https://sites.google.com/a/s2013.sst.edu.sg/english-language/s1-07

2. In pairs, find an online advertisement about any product. (No indecent adverts please.)

3. Identify the technique used in the advertisement. (testimonial / snob appeal / emotional appeal / bandwagon / bribery / cause and effect)

4. In a new post (one every pair):

a. provide a link to the advert you have found.

b. write the technique used in the advert.

c. give some examples from the ad that highlight the technique you have identified.

Cheers,

Miss Esha

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